Lauren Walsh has been named Executive Vice President of Branding and Marketing at Solid Foundation Management, the management companies arm of Quality Control Music.
Walsh has over 20 years of expertise on the earth of model technique and sports activities advertising.
Over the years, Walsh has labored with an array of NFL, NBA, and MLB gamers, starting from first spherical draft picks to Hall of Famers, Super Bowl Champs, and All-Stars.
She has negotiated offers with manufacturers, and dealt with disaster management for “high profile players”, says the corporate.
Before becoming a member of Quality Control, Walsh constructed and ran her personal boutique branding and advertising company, the place she developed and monetized private manufacturers for athletes, together with Jerami Grant, Myles Garrett, Kirk Cousins, Terrell Owens, Matt Carpenter, Tim Anderson and Nick Ahmed.
There, she labored with manufacturers like Beats by Dre, Under Armour, Saks Fifth Avenue, Shopify, Pepsi, Essentia, Waiakea, Vosges, DoorDash, YouTube, and Express.
Walsh can also be the founder and creator of Branding 101, an interactive program geared in the direction of school student-athletes.
Her program has been taught at an array of faculties and universities, together with Purdue University, Pepperdine, SMU, and IUPUI.
Walsh has been featured in Associated Press, MSN, CNBC, HLN, Fox Sports, Huffington Post, Front WorkplaceSports, and Chicago Tribune.
Walsh’s hiring follows three current additions to Quality Control’s govt staff.
In October, Simone Mitchell was appointed President of Quality Control Music, Tamika Howard was named Executive VP and Amber Mitchell was promoted to VP Artist Relations.
“I can’t wait to see what the future holds.”
Lauren Walsh, stated: “It’s truly a dream come true to be able to leverage my knowledge and years of experience within the industry to join such a powerhouse company.
“I fully believe in what QC stands for and am honored to have the opportunity to grow my career alongside the best in the business.
“I can’t wait to see what the future holds and am very appreciative of the entire QC Family for giving me this opportunity.”
“Lauren has a strong passion for giving back to the next generation of young men and women.”
Pierre “P” Thomas, Quality Control
Pierre “P” Thomas, Quality Control co-founder, added: “Lauren has a strong passion for giving back to the next generation of young men and women who want to build successful long-term careers in sports and entertainment.
“Her passion for aligning talent with high quality brands that share their values perfectly aligns with the principles that are the foundation of Quality Control.”
In September, Quality Control joined music firms Empire (Yung Bleu, Tyga, D Smoke, Tink and Fireboy DML, Top Dawg Entertainment (Kendrick Lamar, Isaiah Rashad, Schoolboy Q, SZA) in investing in social platform Riff, which secured roughly $4 million in a spherical of funding, bringing the startup’s complete raised to over $10m.Music Business Worldwide